Article: The Backstory Behind Travel Startup Love of Beaches®.

Founder Amanda Shares the Journey and Inspiration That Shaped This Luxury Beach Travel Brand.

Hello, beach lovers!

I’m Amanda, founder, beach destination specialist, and unapologetic Beachaholic. For me, the beach isn’t just a place; it’s the very definition of a holiday. That first step onto soft white sand, the hush of waves rolling ashore, sun-kissed skin, and the way the ocean slows everything down and resets the mind… add a world-class luxury hotel, and nothing compares. I created Love of Beaches® to celebrate that magic. After years of crafting unforgettable journeys to the world’s finest beach resorts for my clients, I’m now sharing that knowledge more widely, every destination and property is selected with care, experience, and an obsession for quality.

Whether it’s an overwater villa in the Maldives, an island adventure in the Seychelles, the cosmopolitan buzz of Dubai’s shoreline, or the laid-back charm of Mauritius, Love of Beaches® is here to guide you with insight, passion, and a promise to recommend only what we truly believe in.

 

Let’s start with the name, shall we?

Love of Beaches® isn’t just a catchy brand name, it’s the essence of who I am and what I do. Beaches have always been my sanctuary, a place where time slows and the world feels right. There’s something transformative about the meeting of waves and shore, the rhythm of the tide, and the endless horizon that seems to leave me feeling recharged and rejuvenated, every single time.

As a child, beach holidays were the highlight of my year.

Whilst back then it was more about exploring the rugged coastlines of Cornwall, the beach was always my happy place. Over the years, that love evolved into an obsession.

(Please excuse the image quality, but I am a child of 80s, and that picture is very old.)

 

Where Passion Meets Profession

My love of luxury beach accommodation is more than a passion, it’s a lifelong devotion that has shaped every step of my career across hospitality, travel, editorial content, and ultra-high-net-worth guest relations. I’ve had the privilege of working closely with royalty, public figures, and elite travellers, and I know that real luxury travel is about far more than star ratings: it’s about the detail and emotional connection behind every experience.

Over the years, I’ve worn many hats: travel agent, hotel reviewer, luxury trip planner, and destination specialist. Each role has given me a deep understanding of the travel industry, from identifying the perfect five-star resort to crafting bespoke itineraries.

 

Beach Destination Specialist

Specialising in the Maldives, Seychelles, Mauritius, and Dubai allows me to focus on destinations I know intimately and truly love. These are places where luxury meets the beach in the most spectacular ways. Having visited each one extensively, I bring firsthand knowledge to every recommendation I make. I’ve stayed in the resorts, walked the beaches, and experienced the highlights (and hidden gems) myself.

 

The stars truly aligned when Love of Beaches® came to life.

It is a rare privilege to build a business centred on something you genuinely adore, yet for me it was the most natural step imaginable. With every journey, every review, and every recommendation, I channel both expertise and enthusiasm into guiding travellers towards the kind of beach escapes that linger in the heart long after the sand has been brushed away.

They say, “Do what you love and you’ll never work a day in your life.” For me, that couldn’t be more true. Love of Beaches® isn’t just a business; it’s a lifetime of wanderlust, countless shoreline sunsets, and an unwavering passion for luxury beachside escapes.

The mission is simple yet steadfast.

You may have noticed that here at Love of Beaches®, we say “we” rather than “I”. Now, before you imagine a secret team of beach-lovers, let me clarify: it’s just little old me… for now.

Me, myself and the future team: Because I have big plans. Huge plans. I see a future where Love of Beaches® is made up of a collective of fellow Beachaholics, curating, exploring, and sharing the very best the world’s coastlines have to offer. Think of it as the royal “we”, the optimistic, ambitious version that knows great things are on the horizon.

So for the moment it’s me, myself, and I, but in spirit (and hopefully, very soon in practice), it’s a whole team of kindred beach and hotel enthusiasts. Until then, when I say “we”, just know you’re getting the full power of my obsession, expertise, and passion — multiplied by a little bit of forward-thinking imagination.

While the story began in the turquoise embrace of the Indian Ocean, my horizon stretches far beyond.

From the powder-white shores of the Caribbean to Africa’s wild coastline, Asia’s hidden coves, the USA’s iconic sands, and Europe’s chic seaside retreats, I seek one golden thread: unparalleled beachfront bliss.

Whether you are a seasoned traveller with a passport full of stamps or setting off on your very first beach adventure, Love of Beaches® is here to guide you. Because, after all, life always feels better at the beach.

Happy Travelling, Amanda

 
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